by Norine Wiebmer | Mar 6, 2026 | Marketing
Too often, busy professionals don’t even think about “what’s next” for their career. At NWI Business Solutions, we often hear about professionals who haven’t reviewed how they are positioned in the market, communicated what they are known for, or articulated the value...
by Norine Wiebmer | Jan 19, 2026 | Marketing
Marketing is changing too fast to manage it alone The opportunities and methods for reaching your prospects, telling your story, and converting them into customers have skyrocketed. Digital tools, AI, and better analytics to show marketing value have driven this...
by Norine Wiebmer | Jan 7, 2026 | Marketing
If you’re like most business leaders, you and your company experienced a year of change, whether driven by shifts in regulation and policy, changes within your industry, or both. NWI Business Solutions saw similar trends across multiple industries and helped clients...
by Norine Wiebmer | Nov 25, 2025 | Marketing
It’s been widely quoted that nearly 70% of Americans hate networking. Other surveys show that most people have great trepidation with small talk. Yet, so many deals, new partnerships, and ideas come from chance encounters, introductions, or dare we say ‘networking’. ...
by Norine Wiebmer | Oct 22, 2025 | Marketing
If you’ve started using AI in your business or are thinking about it, you’re in good company. According to the National Small Business Association (NSBA), 76% of small businesses are either actively using AI or exploring its use. Trusted analyst firm IDC reported a...
by Norine Wiebmer | Oct 8, 2025 | SEO
Search Engine Optimization (SEO) has long been focused on balancing keywords, content, and backlinks. The game changes fast, and businesses need to stay ahead to optimize for Google and other search engines, but also to understand how AI-driven search and knowledge...
by Norine Wiebmer | Aug 29, 2025 | Marketing
As a successful business leader, your calendar is likely already booked solid with customer meetings, proposals, delivery, strategic planning, team updates, and of course, time with family and simply living your life. You may aspire to do more marketing and sales, but...
by Norine Wiebmer | Aug 20, 2025 | Marketing, Power Partners
NWI Business Solutions partners with Win/Win Productions, helping companies harness the power of video Video drives visibility, boosts engagement, and shortens the sales cycle. But without a solid strategy, even the best video can fall flat. That’s why NWI Business...
by Norine Wiebmer | Jul 14, 2025 | Attract Cultivate Retain
Many businesses invest in lead generation but overlook what happens next. The real opportunity, and often the most significant gap, lies in how you follow through. The proprietary NWI Attract–Cultivate–Retain Process™ highlights how long-term success isn’t just about...
by Norine Wiebmer | Jun 9, 2025 | Attract Cultivate Retain
There is no shortage of data, and especially marketing data. From email open rates and website traffic to social media engagement and paid ad performance, companies are surrounded by numbers. However, knowing what to track and what to do with that information is where...
